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'Article: Bandwagon Effect: Because Everybody Loves A Winner' Social Psychology

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Article: Bandwagon Effect: Because Everybody Loves A Winner

This forum post is dated 12/07/11. If you feel it is old or outdated, please follow up with a question or comment and someone may be able to update it, or reply with newer information if you have it.

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Article: Bandwagon Effect: Because Everybody Loves A Winner

Thank author of this post/commentThe bandwagon effect is a well-studied behavior in psychology that has found application among many spheres. In the simplest sense, the bandwagon effect asserts that people are more likely to follow a trend if they find that more and more people are "jumping the bandwagon." This is regardless of any evidence showing that there really is a trend or regardless if the trend that is followed is something that these people would really want to follow on its own.

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